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China Business Culture

China Business Culture Author : Yuan Wang, Xinsheng Zhang, Rob Goodfellow
Publisher : Thorogood
Pub Date : 2003
Page : 278
Language : en
Rating :

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China’s current growth rate is staggering: entry into the WTO, Google’s tribulations with China’s internet policies and the 2008 Beijing Olympics all point to unprecedented levels of interest in the world’s largest market. But commercial success for Westerners is dependent on understanding a very different and complex set of cultural and business values, as well as the techniques of structuring a joint venture, negotiation and effective marketing in China.

The realities of constant change mean that businesses must re-examine stereotypical or traditional views about what constitutes a distinctive business culture. The authors present a vivid picture of modern-day commerce in the People’s Republic of China, written in a practical, comprehensive style, that will appeal to a wide spectrum of readers—from professional business people and MBA postgraduates to university and business college students.

China’s Business Culture discusses many important topics; among them: Chinese managerial style; the significance of business networks; the best way to co-operate with various departments of the Chinese government; skills of negotiation; the cultural essence of Chinese commerce; Chinese consumer psychology; and the most effective way of promoting goods and services in the world’s largest market.

This book is a must-have for anyone doing business—or planning on doing business—in the world’s fastest growing, and most complex, market.


China Business Culture


Author by : Yuan Wang
Languange Used : en
Release Date : 2003
Publisher by :


Description : Commercial success for Westerners is dependent on understanding the different and complex set of cultural and business values in China. This guide is a must for anyone interested in doing business in ...

Read Online the Book



Business China


Author by : Peggy Kenna
Languange Used : en
Release Date : 1994-01-01
Publisher by : McGraw Hill Professional


Description : This guide offers a smooth and problem-free transition between the American and Chinese business cultures. A concise, at-a-glance comparison of business styles, practices, and social customs, this boo...

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Culture Organization And Management In East Asia


Author by : Harry Wels
Languange Used : en
Release Date : 2002-01-01
Publisher by : Nova Publishers


Description : Current management books and manuals make a popular topic out of doing business in China, and they operate on the assumption that Chinese business culture strongly contrasts Western. However, evidence...

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Myths About Doing Business In China


Author by : H. Chee
Languange Used : en
Release Date : 2007-09-19
Publisher by : Springer


Description : China is rapidly becoming an economic superpower, yet its business culture is often misunderstood. This can result in costly financial and strategic errors. This revised and updated bestseller confron...

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