counter stats

The Economics of Attention

The Economics of Attention Author : Richard A. Lanham
Publisher : University of Chicago Press
Pub Date : 2006-04-21
Page : 312
Language : en
Rating : 3.5

Download The Economics of Attention Book free at link below

If economics is about the allocation of resources, then what is the most precious resource in our new information economy? Certainly not information, for we are drowning in it. No, what we are short of is the attention to make sense of that information. 

With all the verve and erudition that have established his earlier books as classics, Richard A. Lanham here traces our epochal move from an economy of things and objects to an economy of attention. According to Lanham, the central commodity in our new age of information is not stuff but style, for style is what competes for our attention amidst the din and deluge of new media. In such a world, intellectual property will become more central to the economy than real property, while the arts and letters will grow to be more crucial than engineering, the physical sciences, and indeed economics as conventionally practiced. For Lanham, the arts and letters are the disciplines that study how human attention is allocated and how cultural capital is created and traded. In an economy of attention, style and substance change places. The new attention economy, therefore, will anoint a new set of moguls in the business world—not the CEOs or fund managers of yesteryear, but new masters of attention with a grounding in the humanities and liberal arts. 

Lanham’s The Electronic Word was one of the earliest and most influential books on new electronic culture. The Economics of Attention builds on the best insights of that seminal book to map the new frontier that information technologies have created.


The Economics Of Attention


Author by : Richard A. Lanham
Languange Used : en
Release Date : 2006-04-21
Publisher by : University of Chicago Press


Description : If economics is about the allocation of resources, then what is the most precious resource in our new information economy? Certainly not information, for we are drowning in it. No, what we are short o...

Read Online the Book



The Economics Of Attention And The Fate Of Scholarly Concerns Microform


Author by : John Thomas Thompson
Languange Used : en
Release Date : 1998
Publisher by : National Library of Canada = Bibliothèque nationale du Canada


Description : ...

Read Online the Book



Conomie Du Bien Commun


Author by : Jean Tirole
Languange Used : fr
Release Date : 2016-05-11
Publisher by : Presses Universitaires de France


Description : Avec ce premier livre en français visant un large public, le prix Nobel d’économie 2014 nous fait partager sa passion pour la discipline. Il défend une certaine vision de l’économie, science q...

Read Online the Book



Esquisse Pour Une Auto Analyse


Author by : Pierre Bourdieu
Languange Used : fr
Release Date : 2004
Publisher by : Liber/Raisons d'agir


Description : Je n'ai pas l'intention de sacrifier au genre, dont j'ai assez dit combien il était à la fois convenu et illusoire, de l'autobiographie. Je voudrais seulement essayer de rassembler et de livrer quel...

Read Online the Book



Leave a Reply

Your email address will not be published. Required fields are marked *